BASIS Ed Marketing

PRESENTATION DECKS

DIGITAL AND PRINT COLLATERAL

E-MAIL DESIGN

DIGITAL ASSET MANAGEMENT

ANIMATION

DIGITAL AND PRINT COLLATERAL

Digital ads designed for BASIS Ed Marketing to promote a new school opening or open enrollment, with the campaign branding.

Print Collateral ranging from business cards, refer-a-friend cards, graduation programs, and more to support the branding of each individual school and entity. Each piece was tailored to market to incoming families while maintaining a cohesive and professional brand identity.

Print Collateral

BASIS SWAG: With around 45 BASIS Schools across the nation, each school gets 10 different items of SWAG a year.

SWAG Items

School Branded T-shirts

School branded t-shirts to be sold at their respective school stores.

E-MAIL DESIGN

I design branded email templates in Figma, then build and test them in Klaviyo to ensure a smooth user experience across devices. Each template is optimized for visual impact, clear messaging, and a colorful, kid-focused look that reflects the brand’s playful identity.

Survey Emails

Earth Day

Summer Camp

Example of Figma Template Interface

PRESENTATION DECKS

I create fun, branded presentation decks for BASIS Ed that are used across the country for info-sessions, school events, and special one-off moments. Each deck is designed to feel cohesive and on-brand, while still being engaging and dynamic enough to hold the viewer’s attention. I focus on layouts, color, and pacing to bring the story to life in a way that feels both informative and visually exciting.

Basic Info-Session Presentation Deck

Client requested an 8-bit inspired video game deck for a fun one-off to keep viewers engaged

Why BASIS Deck to be showcased across the nation at meetings, info-sessions, and more

DIGITAL ASSET
MANAGEMENT

I led the transition to a new digital asset management system for BASIS Ed, organizing the platform by brand and entity while determining key collateral to include. This involved tagging and captioning photography, uploading marketing materials, and building out branded landing page portals for over 45 schools—each designed to house their unique resources in a clear, accessible layout. The result has been a streamlined, easy-to-navigate system that supports both internal teams and individual campuses with the tools they need year-round.

Animation Work

Network Wide Info-Sessions Reel, also shown in theatres across AZ, TX, and DC.

Holiday Social Animations